Created from the heart

With a deep love for the natural beauty of Southern Oregon and a calling to help others feel radiant from the inside out, Tawnya Fornerod founded Sweet Willow Beauty in Gold Hill, Oregon as a space where healing, comfort, and genuine connection come together. A licensed esthetician proudly serving the Rogue Valley — including Medford, Ashland, Jacksonville, Central Point, Eagle Point, and Grants Pass — Tawnya brings passion, expertise, and heart to every single appointment.

Her journey into professional skincare and waxing was rooted in a belief that beauty services should feel deeply personal, never rushed, and always intentional. She created Sweet Willow to offer the Rogue Valley something it was missing — a boutique, home-based skincare and waxing studio where every custom facial, dermaplaning treatment, professional wax, lash tint, and brow service is performed with skill, care, and a genuine love for the person in the chair.

Tawnya's mission is simple: to nurture her Southern Oregon community through expert, holistic, and thoughtful skincare and waxing care — rooted in nature's wisdom and delivered with a whole lot of heart. When you book with Sweet Willow Beauty, you're not just booking an appointment. You're booking an experience with someone who truly loves what she does and genuinely cares about your skin, your confidence, and your wellbeing.